Social Recruitment & Employer Branding
Finding great people has become easier with the introduction of Social Media and online tools. But finding and securing the right people needs a little more thought and a lot more involvement.
Missing out on a candidate because you couldn’t move fast enough costs time, money and productivity. And hiring the wrong fit for your organisation and having to repeat the process is worst still.
If you’re going to successfully recruit and hire today’s top candidates, you need a comprehensive strategy to not only acquire and convert talent but retain your best people, that connects them and your organisation in an authentic and meaningful way.
This training addresses:
- The democratisation of the Internet
- The changing online behaviours of recruits and employers
- Privacy and employer’s rights to review employee’s social media accounts
- Understanding how recruits recognise your brand
- Attracting, recruiting and retaining qualified talent
- Identifying and engaging online talent pools
- The process of converting prospects
- Understanding your own brand and how its values need to be translated to the digital realm
- Measuring success
