Why MailChimp is no chump

There’s scores of reasons why MailChimp is the preferred email marketing tool of more than 5 million people worldwide.

Their beautifully designed, contemporary templates are just the beginning!

Here’s a summary of their main features:

  •  Customizable email templates that can easily be branded (and responsive-design compatile)
  • Auto-responder enabled
  • Easily integrated with WordPress and other popular CMS
  • Easily imports existing lists
  • Facebook Integration
  • Segmentation: Segment your list based on engagement, location, social stats and more, so you can tailor your message to the people reading it. Gather important information from readers on your signup form, and send them newsletters they care about with segmentation.
  • Grouping: manage lists and target subscribers based on interest/frequency/requests
  • Full Featured API
  • Integrates with Google Analytics
  • Provides A/B Testing – Figure out which subject line and send time works best.
  • iPad-friendly
  • Auto‑translation,
  • Comprehensive Analytics: subscriber activity reports, social stats, Industry comparisons, opens by locations, Bounces, Link Clicks, etc.
  • Training & Support

Mailchimp’s email designs makes it easy to add content and collaborate on emails that fit your brand.

Multi-user accounts allow you to grant different levels of access to your team members, and you can share feedback right inside our email designer. Access your MailChimp account from any device, and use our iPad app to compose and edit campaigns, even when you’re not online

You can import your contacts into MailChimp, and add notes so you can create campaigns that suit specific readers. In addition to Mailchimp’s free reports available on any device, you can integrate with Google Analytics to inform your content with purchase data and improve sales by sending to the right people.

Use the revenue reports to monitor activity, meet goals, and set new ones.

Collect new subscribers wherever you are with our mobile signup forms, and integrate with apps like Eventbrite to plan your events and get the word out. Send invitations only to people near a certain post code with MailChimp’s geolocation tools. They even have an SMS app for those who run conference, parties, and other events: Gather lets you text message certain subscribers to keep them updated during events.

And to top it all off, Mailchimp offers 3 packages for uses of different levels:

Entrepreneur (Up to 2,000 subscribers)

Send 12,000 emails to 2,000 subscribers for free. No contracts, and no credit card required. It’s free forever.

Growing business (Up to 50,000 subscribers)

Send an unlimited number of emails with a monthly account, or purchase email credits that never expires.

High volume sender (More than 50,000 subscribers)

Use MailChimp’s rock solid infrastructure to power your email marketing, and stay in control with features for professional senders.

Sign-Up for MailChimp by clicking here, or speak with our friendly team for more information.

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